VP, Business Development role from an Insurance and Annuity company (Hong Kong)
Job Overview
The VP of an insurance and annuity company reports to the Chief Brand Officer and collaborates with senior leadership and operations to design and execute a focused business development strategy for Hong Kong and other Asia-Pacific region countries.
Business Development & Market Growth
The VP is responsible for expanding the company's presence across Hong Kong and other Asia-Pacific region countries by identifying, developing, and contracting new distribution partners. A strong regional network and insight into potential partners are essential. The VP must also understand and support existing distribution relationships, employing a compliant sales process—including knowledge of reverse solicitation—to maximize growth and articulate value proposition clearly.
Relationship Management & Training
The VP will build and maintain strong relationships with producers and internal teams to achieve business development goals. This includes keeping financial professionals informed about product enhancements, market trends, and the advantages the company brings to their clients. The role includes delivering product and educational training through one-on-one sessions, group meetings, seminars, workshops, and similar engagements.
Travel & External Engagement
Significant travel is required to cultivate relationships, acquire new producers, and increase brand awareness. The VP will lead group meetings, roundtables, and discussions with financial professionals and industry influencers throughout the offshore market.
Regional Representation
The company’s long-term strategy in Asia-Pacific extends beyond annuity distribution to include reinsurance. The VP may represent the company in both capacities while upholding the highest standards of professional conduct and ensuring strict adherence to compliance, enterprise risk management, and related operational policies.
Key Responsibilities
- Build a strategic business development plan to grow brand awareness and market share, informed by SLT guidance.
- Develop and maintain relationships with new and current producers and internal operations/compliance teams.
- Identify producer needs and follow the company’s processes and procedures to achieve business goals.
- Deliver product and educational training through individual and group formats.
- Strategically deploy resources across marketing and business development initiatives in partnership with the marketing team.
- Use company resources effectively to drive sales, strengthen existing relationships, and create new distribution opportunities in Hong Kong and other Asia-Pacific region countries.